The Connected TV
Open Advertising
Marketplace
Introducing independent data driven Advanced TV platform for all screen video
Integral part of your
Monetization Strategy
supporting every channel
and format:
MVPDs
Linear
Web
CTV
OTT apps
In-app
In-app
In-app
We know how much Premium Publishers value the content and audience around it.
Our main objective is to maximize revenue through sell the inventory in the most optimized way.
While traditional TV spend remains five times greater than CTV we are on the way to solve this challenge by technology means:
Integral Stream Platform has adopted the concept of header bidding as a core of our programmatic solution. Unified action puts all advertisers into the real-time same priority level competition creating highest revenue for the publisher
Introducing Hybrid Action for CTV. To increase the fill rate or sell remnant impressions we put banner advertisement into competition along with video advertisement for the same ad slot.
Choose the best way to monetize your inventory
or mix&match every format available:
Hybrid Auction
Increase the fill rate due to variety of ad formats competing in the same auction thus guaranteeing the highest fill rate possible
Private Deals
Create inventory bundles for particular advertisers needs to get higher yield
Private Marketplace
Enter private curated deals from direct programmatic buyers with your media inventory
Open Ad Marketplace
Ready made access to the top Programmatic Industry DSPs
Programmatic Guaranteed
Sending inventory only upon predetermined prices and set volumes to receive predicted result
Advantages for Media Sellers:
Fast and Easy set up
Real Time Reporting
Data-driven optimization mechanizms
Ad-podding Feature Support
Increased CPMs
Dedicated demand facilitation team
One marketplace for all devices
Hybrid Auction
Integral part of your Media Strategy
We cover all formats across every channel creating outstanding
media campaigns to serve the purposes of your brand
CTV
Mobile
Web
Video
Banner
Core advantages of open CTV Advertising Marketplace
Unified Auction
Reach premium publishers and channels on the same priority level in a fair and transparent competition
Innovative&
Cost-effective
Want to target CTV audience but only have banner format and limited budget - we will get you covered! Participate in a Hybrid Auction in competition with Video ads to have your brand seen on a large screen.
Individual buying strategy
Choose the best buying model on our marketplace: start with open auction, create Private Deals for premium campaigns, get the most of the unique inventory due to Programmatic guaranteed
Fraud Protection & Brand Safety
Only trusted premium supplier, integration with third party quality verification tools, internal traffic quality scanning mechanisms. Frequency and competition controls on the campaign level.
Robust Technology
Seamless integration with your tech stack, proven algorithms of programmatic environment, fast and easy set up, latency controls on the campaign level.
Advanced Reporting
Real time bidding insights and detailed auction analytics to optimize your ad campaigns on the go. Extracting custom data to meet brand requirements.
Machine Learning Optimization
Machine Learning Optimization Advanced tech capabilities of the platform allows advertisers receive unparalleled results while investing less.
Enhanced
Targeting Options
Target different audiences, genres and language on the content level. Create your custom audiences. Target multiple formats in one campaign. Use forecasting tools to build media strategy.
Integral Stream Platform
Enhancing video ad experience by covering all formats

Client centric technology to meet custom needs in programmatic addressable advertising. We adhere transparency and fair competition ultimately bringing the best yield and results by unified and hybrid auction models as the core of our technology.

We have adopted the concept of header bidding to out CTV centric platform technology to enable unified action.

OTT/CTV
Long-form video
Short-form video
In-stream
Out-stream
Interstitial
Banner
Company
Integral Stream
Innovative. Result Driven. Flexible.
Mission
Integral Stream CTV Advertising Marketplace was built with emphasis on OTT Publishers' outstanding results. Our mission is to take away the burden of monetization strategy and practice from Publishers' shoulders and provide professional service with the help of end to end technology and experienced team. In the ever increasing programmatic technology ecosystem we let our clients concentrate on their brand and content creation providing simple yet effective solution for monetization combining all formats in one single platform.
Experience
We have adopted our 10 year Programmatic Industry experience and 2 year CTV Market experience to build new technology that stays on top of the latest market trends yet provides flexible and transparent solution for both publishers and advertisers. Integral Stream Team is willing to provive personal approach to every client and built custom media planning and monetization solutions to find the best working scheme for each individual media business.
Team
The best part about using
Integral Stream Platform
1.
Flexible Customizable Technology
The platform is built to leverage the latest digital advertising trends but still with the different types of clients in mind. Our easy to start, customer-oriented and flexible solution will help to unleash the most sophisticated digital advertising strategies. Our platform is compatible with multiple technologies publishers and advertisers use as a core of their business.
2.
Results that matter
Our dedicated team is focused on bringing the client most fruitful results. We believe in technology as a tool to achieve the goal, that's why we are ready to act as an extension of your team to ensure profitability and seamless operation.
3.
Innovation Implemented right
To increase profitability we have implemented the latest ad tech industry solutions like header bidding all mixed up with machine learning algorithms. For every format we got our clients covered. While keeping it transparent we are solving the industry problems and granting our clients with sufficient income.
4.
Dedicated Support
Our technology engineers and business managers are focused on innovation and clients success. With our extensive experience in programmatic we keep the technology stable, providing safe infrastructure, timely support, growing together with our clients.
Contact us
Office locations
Company Address:
Suite 17077 43 Bedford Street, London, England, WC2E 9HA
Contacting us via e-mail at:
support@integralstream.com
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